Super Affiliates- How Much Will You Pay to Go Direct?

Status
Not open for further replies.
K

kushoffer

New member
Sep 9, 2008
151
2
0
in Costa Rica trick
I really want to see what SUPER AFFILIATES think on this. Since I hear a lot people bitching about networks these days and the cut they take I want to know what affiliates are willing to pay for the relationship with the advertisers. I work with both and its funny to see how the affiliates try to manage the relationship themselves as opposed to letting the networks do it.

So what is fair, what would you pay to go direct on acai, bizopp, debt whatever? $1, $2, $4 a lead or 5%-10%---
 


$0. for all the headaches that go with going direct, merchants should pay me.

on the aside what's so funny lookin' about how affiliates manage direct relationships?
networks accept less bullshit from merchants than affs? let more slide? share your insight.
 
Isn't paying for a relationship with an advertiser what we already do by running our traffic through a network?

The whole point of going "direct" with the advertiser is to get a higher payout. You accept shitty payout terms and risk not getting paid for your traffic in exchange for a few more bucks a lead.
 
kushoffer said:
I really want to see what SUPER AFFILIATES think on this. Since I hear a lot people bitching about networks these days and the cut they take I want to know what affiliates are willing to pay for the relationship with the advertisers. I work with both and its funny to see how the affiliates try to manage the relationship themselves as opposed to letting the networks do it.

So what is fair, what would you pay to go direct on acai, bizopp, debt whatever? $1, $2, $4 a lead or 5%-10%---
Click to expand...

Isn't the whole point of going direct to try and get higher payouts?
 
Networks take 20%ish from most affs. Why would a "superaffiliate" pay if they're already able to demand networks take 10% margins? The extra 5% probably wouldn't be worth the hassle.

Higher payout is not always the best reason to go direct. Often you get a better lead counts compared with a network. Networks won't always share pixel misfires with you. Decent ones will though.

As for not getting paid... yes, there's a risk. Just like there's a risk of not getting paid with a network. Do your due dilligence. Ask for references from the advertiser. I ask it of some publishers I've never heard of, so it's completely acceptable for you to ask the same in return.

Cash flow: Yes, networks tend to be better at this. Everything's a trade-off.

I don't really understand what Kush is proposing though... an introduction service?
 
nevele said:
$0. for all the headaches that go with going direct, merchants should pay me.

on the aside what's so funny lookin' about how affiliates manage direct relationships?
networks accept less bullshit from merchants than affs? let more slide? share your insight.
Click to expand...


So at what point are you willing to pay to outsource the headaches to a network? Obviously the vast majority of people are willing to give up that 10-20% for that service. Would you take the burden on yourself for 5-10%?


Yes unless you completely have your shit on lock the advertisers I know would prefer to assign distribution to 2-4 networks that get the volume they need. The typically dont want to work with 200 affs cause that makes them a network. They aren't in that business they just want to fulfill their products and collect monthly fees.


But every advertiser has a different agenda. Affiliates are tempermental as fuck and that creates problems. Advertisers often times dont have the energy and patience to deal with day to day activities of affiliate marketing.
 
kushoffer said:
So at what point are you willing to pay to outsource the headaches to a network? Obviously the vast majority of people are willing to give up that 10-20% for that service. Would you take the burden on yourself for 5-10%?


Yes unless you completely have your shit on lock the advertisers I know would prefer to assign distribution to 2-4 networks that get the volume they need. The typically dont want to work with 200 affs cause that makes them a network. They aren't in that business they just want to fulfill their products and collect monthly fees.


But every advertiser has a different agenda. Affiliates are tempermental as fuck and that creates problems. Advertisers often times dont have the energy and patience to deal with day to day activities of affiliate marketing.
Click to expand...

the whole point of "going direct" is to get the network payout.
what's the point of your post? I have a feeling you're going to give us some super special opportunity to "go direct"....through you....which would be the same as running traffic with a network, except you're not established, nobody trusts you, and you'll likely run away with everyone's money....

unless my instincts are off..which they rarely are in cases involving scumbags.
 
nickycakes said:
the whole point of "going direct" is to get the network payout.
what's the point of your post? I have a feeling you're going to give us some super special opportunity to "go direct"....through you....which would be the same as running traffic with a network, except you're not established, nobody trusts you, and you'll likely run away with everyone's money....

unless my instincts are off..which they rarely are in cases involving scumbags.
Click to expand...


haha be easy just getting a feel for how people think. So why do some people take a pay decrease and deal with the networks and others try to avoid them completely? what do you prefer with your business?
 
lukem said:
Higher payout is not always the best reason to go direct. Often you get a better lead counts compared with a network.
Click to expand...

this. knowing/meeting the merchant, building a relationship that allows 100% transparency on both ends is awesome to have.

but yeah, i do it for the money too.
even if network cut was 5%, it adds up quick.


kushoffer said:
Obviously the vast majority of people are willing to give up that 10-20% for that service.
Click to expand...

maybe. maybe not -- you might be surprised how many advertisers/affs have never heard of a network and/or only deal direct with merchants.

there's even a few sly devils out there that hit merchants for 5-6figs+CPA to work with them, especially if they don't advertise online or they need a campaign hammered out. possibly more than a few.


kushoffer said:
Yes unless you completely have your shit on lock the advertisers I know would prefer to assign distribution to 2-4 networks
Click to expand...

you should know not all advertisers you know know what you know. you know?


kushoffer said:
[strike]Affiliates[/strike] People are tempermental as fuck and that creates problems.
Click to expand...

fixed that for ya.

but sure. it's easier to go with a network. more convenient payments. lots of offers. etc etc
networks also get bonus points for being accessible to pretty much anyone with any budget.

are you asking if what networks offer (+shortcomings, to be fair) is worth 20%? that's a tough call.
put me down for maybe.
 
I have a lot of direct advertiser relationships - I get no margins from them.

I have a lot of close friends that have relationships I don't have, for free trial offers and stuff like that I don't want anything besides a $1.00 margin. For dating I dont expect more than a .25c - .15c margin (if I don't have it direct).

I don't know if I'd consider myself a super affiliate though, considering there is always someone bigger than me.
 
Status
Not open for further replies.
Top Bottom