The 10 Day Challenge: Starting at $0...

The plan is to sell the sites for one more day than move on to building local lead gen campaigns for businesses that I'll start pitching on Friday.

I have a question for everyone:

Local lead gen... I read in that Facebook is quickly growing to be better than adwords for certain niches in local lead gen.

I'm also thinking about a few other social networks VERSUS adwords in order to keep the CPC way down.

Anyone with current experience have any suggestions? I haven't attempted to use social networks for purely local campaigns.
 


Local Lead Gen: Facebook is a decent way to target, but I've known guys that had good luck simply going to Craigslist for their city, finding all the ads for "skilled trades" (mostly starving contractors, carpenters, plumbers, etc) then emailing those guys a personalized-ish email asking them if they have a website he can view. If they say NO, then Presto, he follows up with a mini-sale pitch and the reasons why they should have one, points them to a competitor that already has one and thus doesn't have to post on CL, etc.
 
mont7071 said:
Local Lead Gen: Facebook is a decent way to target, but I've known guys that had good luck simply going to Craigslist for their city, finding all the ads for "skilled trades" (mostly starving contractors, carpenters, plumbers, etc) then emailing those guys a personalized-ish email asking them if they have a website he can view. If they say NO, then Presto, he follows up with a mini-sale pitch and the reasons why they should have one, points them to a competitor that already has one and thus doesn't have to post on CL, etc.
Click to expand...

I'm talking about generating leads for other businesses, acting as the affiliate (just controlling my own scrub rate ^.^).

But, yes. I was talking to a partner about doing that sometime this week to. I do that all the time. But I just cold call them off the bat, no emails...

Many people here quote movies like Wall St., Glen Garry Glenn Ross, and Boiler Room... I used to actually work in a Boiler Room. ;)
 
I've used Facebook Ads to generate local leads. While Facebook is great for narrowing the scope of the ad to the exact demographic you're targeting, I found that in most cases the quality of lead wasn't as high as on Adwords. From my personal experience only.

Though someone from say NYC may see an ad they like and click on it from Facebook, more than likely they weren't actually searching for it so their motivation won't be the same as if they were physically searching for that content on Google.

But, I guess with everything IM, you have to test, test, test. Although with your timeframe and budget you may not be able to do much.

I applaud the efforts!
 
Icecube said:
I didn't mean after 10 days, I mean after the first days, when you'll stop selling sites.
Click to expand...

Other marketing avenues which I'm not going to give away, nothing special in choosing them. The value is in the branding and product offering.

But, I'm going to use the money to throw towards local lead gen campaigns for other businesses.

See how quickly I can scale.

Look ma, I'm at 1K now... You were wrong - your boy made it.
 
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I think this thread needs this

[ame="http://www.youtube.com/watch?v=y-AXTx4PcKI"]YouTube- Broadcast Yourself.[/ame]
 
not to steal your thread, but a note about local leadgen.

I build a single page LP for a friend of mine who's a commercial construction guy, ran a locally targeted Adwords campaign (only, b/c he never bothered to want to come back over and setup MSN/Y!/etc).

So far he's spent something like $400, and closed 2 rennovations - 1 restaurant for $155,000 which is nearly finished (or may be now), and another office or something for like $60k.

Needless to say going from worried about work during this building depression to all of a sudden being busy AND now getting referrals from those he couldn't close and the one restaurant owner and suddenly being swamped for spending $400 - well, you see the opportunity.

Funny enough the whole thing got started when he was about to spend $3k on a "targeted email campaign promised to reach $50k local businesses" and I told him he wasn't going to get a single phone call.

Granted this wasn't business for me but instead a favor, but if he wasn't a friend what do you think he would've paid for a closed $155k remodel? Stick a couple zeros on the $400 he did that's for sure.

Good luck Soup!
 
+rep added.

it doesnt get any better than this on a public forum. Finally a thread I can point every single person that asks "I need monies now, how do I?"
 
JoseArmando said:
I think this thread needs this

YouTube- Broadcast Yourself.
Click to expand...

That's what I live for. In high school I was hired by magazine companies to call back their subscribers and sell them more magazines.

I can sell anyone, anything, at anytime.

I just learned there's more money in selling things you own the offers for.

I'm actually setting up an insurance company right now, getting signed up with networks to run our offer.
 
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Soupyone said:
I'm actually setting up an insurance company right now, getting signed up with networks to run our offer.
Click to expand...

What exactly do you mean? you are going to be selling insurance leads to companies?

or you are setting up as a broker/underwriter?
 
This is a great fucking thread.. taking notes.

No really, there's a soupyone.txt file on my computer right now.
 
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