Diesel Using Social Media

bigwavesurfer

Freedom Fighter
Oct 10, 2009
331
5
18
Honolulu, HI
diesel using social media in a creative way... they installed kiosks with cameras and connected to stations so users can connect with Facebook near the dressing rooms in their European stores. People can try on clothes and automatically post pictures to their Facebook profile from the dressing room to get friends' feedback before they buy.

[ame="http://www.youtube.com/watch?v=_P-zA90yI64"]http://www.youtube.com/watch?v=_P-zA90yI64[/ame]
 


thats the most brilliant marketing ploy i've heard in a long time.

For how much it probably costs them it better be watermarking those images so all the kids in their school who wants to look like the popular kids will know where to buy the clothes.