Do I even need to do SEO?

You can always test some keywords with adwords and depending the the results, you can build SEO sites for profitable keywords.
 


This is the best time to do SEO as sites getting ranked easily these days even with low quality backlinks.
 
You can find extra flourishing internet entrepreneurs that use PPC to become a traffic provider in comparison with normal traffic, i think.

In the event you create a flourishing PPC strategy that A) changes, in addition to B) is usually profitable, subsequently there is not any cause to build normal traffic.

Just as one model, We've got received a very good PPC technique for virtually 36 months. It is by no means moved into my personal thought processes to operate a motor vehicle normal traffic simply because ascending is definitely easy.

In the event you discover almost any strategy that changes which is profitable in comparison with that you'll be means in advance of 95% about aspiring web marketers.

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Like many OP answered here, you need to test them first. But if you already did PPC for a while and turned good on your campaigns, i guess you should go on this road.

SEO has changed a lot lately, and what used to work before, now is not. Also to drive traffic from organic source you need flawless content, relevant links, and if you have some free time you can try it, because if you hire someone to get you backlinks on sites that aren't build for the purpose to manipulate ranks, will turn expensive.

Though - one thing lead to another. Many great business were sold after some positive and great campaigns. For example bright.com, is one of them. A great idea and a great way that the guys advertise it. You can check the news press section. I guess you will understand my point, and how this guys sold the site to linkedin for 170 Million Dollars.

This is a great idea + motivation + advertise + optimization.

Best Of Luck !