How do people sell leads?

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KeepControl

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Aug 15, 2015
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:anon.sml:Question from a newb.

WHere do people sell leads?

Why do they sell leads if they can profit more off these themself by being a pub?
 


WHere do people sell leads?
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The main focus of our business is leads, where would we sell leads? Simple, just contact others that can use or already buy leads. Pretty straight forward stuff.

I have a feeling your question should have been, where do people sell SHIT leads as those are the only ones hard to get rid of. If the lead is of value there are always tons of buyers, depending on what type of leads you are trying to sell
 
Not to butt in on KeepControl's thread, but I have a closely-related question.

Would ranking a page, and then putting a "Contact Us If You Want Our Leads"-type banner on the page be a viable way to find partnerships?
 
Jared Jammer said:
Not to butt in on KeepControl's thread, but I have a closely-related question.

Would ranking a page, and then putting a "Contact Us If You Want Our Leads"-type banner on the page be a viable way to find partnerships?
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No. It's ok to do that, but don't make it part of your plan.

Easiest way is to pick up a phone and call whoever the hell you want to buy the leads and sell it to them.

You'll have a client the same day. With probably 15-50% higher payout than a network will pay you.
 
This isn't a game that I'm in right now...... but don't you need the technology to instantly pass on leads while they're still warm? Like, how do most people deliver the leads and what is the time between when the lead is captured to when it's delivered?
 
StackCash said:
This isn't a game that I'm in right now...... but don't you need the technology to instantly pass on leads while they're still warm? Like, how do most people deliver the leads and what is the time between when the lead is captured to when it's delivered?
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The best way that I know of is to use call tracking. You go out and get a phone number, which you place on your site, and then when someone calls the number it forwards to whichever business owner that you have chosen. Most of the time you'll base whether it qualifies as a lead on the call duration (because you wouldn't want to charge for hang ups, wrong number,etc). The call tracking software will allow you to determine call duration and all of the other goodies.
 
My only semi-related experience was being a "lead generator" for commercial telecom (I think I missed out on whatever the "easy money" was in affiliate marketing during this time period) from around 2004-2009ish. I had sites that ranked for things like T1, ethernet, dedicated, mpls, var, and local KWs. A business owner would request a quote for a service and it would immediately go into a "closer" pool of experts. If they closed a sale, I would get a lifetime residual of a 15/85 or 20/80 split or so. I still get paid for sales I made in 2004, and prefer that over getting paid per lead. I think the same company (this was through a company with many vendors and an agent program, if that wasn't obvious) tried a pay per lead program that didn't work out.

Obviously that's different than straight up selling leads, but that's what I would look for. First figure out what kind of "leads" you are going to get and then find out who buys them or offers an affiliate program that would make more money for that niche.

If you can get traffic that results in quality leads, you can get paid. There are just different ways to do it.
 
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