Plentyoffish Self Serve Advertising.

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That's interesting Ben, but, the thing is, I (and POF) can't make any $ if you don't approve the ads. Since when is a girl in a bikini an inappropriate image? No popups at all. No offensive language or content. Most of the ads I see are the same thing - 3 questions to ask, BBW, Want a date tonight? Don't your subscribers get tired of looking at the same ads with different pics?

Landing Page: Cannot contain popups or "Exit Popups", offensive content or inappropriate images

Re-submit. I've noticed some odd approvals as well. Some ads that should not have been approved have gone through, and vice versa. The funny thing is the ads that should have not been approved had a really terrible CTR so I deleted them anyways.
 


That's interesting Ben, but, the thing is, I (and POF) can't make any $ if you don't approve the ads. Since when is a girl in a bikini an inappropriate image? No popups at all. No offensive language or content. Most of the ads I see are the same thing - 3 questions to ask, BBW, Want a date tonight? Don't your subscribers get tired of looking at the same ads with different pics?

Landing Page: Cannot contain popups or "Exit Popups", offensive content or inappropriate images

You should email me at ben@pof.com. Generally speaking, we allow bikini's if they're outdoors but not if they're indoors just snapping photos of themselves.

met Ben, Markus, Sheena, and Kim Kaplan at ASE10
good bunch of peeps

had a good time

they were drinking a lot and dropping secrets :music07: like there was no tomorrow :D

HA :drinkup:

It would be nice if our ads would automatically stop triggering for a user (forever, not per visit) once they have seen X impressions and still haven't clicked (on a per-campaign basis), or once they click the ad.

That way we know we've "exhausted" the campaign demographic when our impressions start dropping (not when our CTR plummets and we start losing money if you don't monitor it like a hawk).

Any possibility for that to be implemented?

IMO that would make me spend even MORE money.

You can do this on POF with log-in count and/or session depth.

Canadians hate boobs, well anything over a B cup. That is the only answer to this.

LIES!!!
 
Ben, any chance of accepting paypal in the future? Cause that's where most of my money is, and I don't have a cc :( It'd probably get you more customers! :D

I guess we could but Paypal charges you like crazy to transfer money. I guess with a large enough lump deposit we could make it work. Email me.

Ok so login count just means how many times the user has logged in during their membership lifetime?

And what does session depth mean?

Session depth is the # of pages a user has clicked on between log-in and log-out. So if I log-in to Free Online Dating at Plentyoffish.com and I check out 4 profiles, then my session depth = 4.
 
Also, I notice the login count choices are in increments of 50. So that means I could target users who have logged in between, say, 50 and 100 times.

That would make my ad display to them on a maximum of 50 separate visits. Essentially a "Visit Cap" of 50 correct?

What if I wanted a smaller "visit cap" like say 10? Is that possible?
 
Also, I notice the login count choices are in increments of 50. So that means I could target users who have logged in between, say, 50 and 100 times.

That would make my ad display to them on a maximum of 50 separate visits. Essentially a "Visit Cap" of 50 correct?

What if I wanted a smaller "visit cap" like say 10? Is that possible?

That is correct and 50 is our minimum, so once they exceed 50 visits, they'll no longer see your ad. Keep in mind that these users require high CPM's to get decent volume (At least $0.80 CPM).
 
That is correct and 50 is our minimum, so once they exceed 50 visits, they'll no longer see your ad.

Roger that. Any idea what the sitewide average logins/day is?

Keep in mind that these users require high CPM's to get decent volume (At least $0.80 CPM).

Can you explain that part more? I'm not sure I follow. What do you mean by "these users"?
 
Sorry if this is a newb question. I've been wondering about the best CPM range. I understand that if you aren't getting as many impressions as you want per day, then you should increase the bid.

What I want to know is: If I am getting close enough to my daily budget at a very low bid (0.10 - 0.20) and I'm only paying about $0.12 per click, then is there any incentive I don't know about to make me want to increase my bid?

Are higher CPM ads delivered to better converting traffic? I don't know exactly how this would be calculated by PoF. I was just wondering if increasing my bids might help with conversions. I'm asking because the ads I've run on PoF send a decent number of visitors through my LPs onto the offers, but fewer than average complete the offer. I'm trying to narrow down the variables on what could be the cause of the less than average conversions. Thanks for any help.

Also, Ben, throw me a bone with the dating guide creatives. Facebook accepted the exact same ads that PoF declined.
 
Sorry if this is a newb question. I've been wondering about the best CPM range. I understand that if you aren't getting as many impressions as you want per day, then you should increase the bid.

What I want to know is: If I am getting close enough to my daily budget at a very low bid (0.10 - 0.20) and I'm only paying about $0.12 per click, then is there any incentive I don't know about to make me want to increase my bid?

Are higher CPM ads delivered to better converting traffic? I don't know exactly how this would be calculated by PoF. I was just wondering if increasing my bids might help with conversions. I'm asking because the ads I've run on PoF send a decent number of visitors through my LPs onto the offers, but fewer than average complete the offer. I'm trying to narrow down the variables on what could be the cause of the less than average conversions. Thanks for any help.

Also, Ben, throw me a bone with the dating guide creatives. Facebook accepted the exact same ads that PoF declined.

Higher bid advantages:
- more traffic (better quantity of impressions)
- ads delivered earlier in a user's session (better quality impressions)
- ads displayed on better converting pages

Send me some images that were declined and I'll let you know specifics.
 
Higher bid advantages:
- more traffic (better quantity of impressions)
- ads delivered earlier in a user's session (better quality impressions)
- ads displayed on better converting pages

Send me some images that were declined and I'll let you know specifics.


Thank you, that's what I wanted to know. Also, got those ads approved the 3rd try. You're awesome man. I have one more question. PoF suggests 0.40 - 0.80 CPM bid. Is this pretty much the same for all countries, or could my ads make it onto the better pages earlier in a session for non US for less than 0.40? Thanks again.
 
Thank you, that's what I wanted to know. Also, got those ads approved the 3rd try. You're awesome man. I have one more question. PoF suggests 0.40 - 0.80 CPM bid. Is this pretty much the same for all countries, or could my ads make it onto the better pages earlier in a session for non US for less than 0.40? Thanks again.

US will be the highest CPM's. We always push people to look into Canada or the UK because there's a lot of inventory that's being defaulted to Adsense.. $0.10 CPM for male traffic, no shit. Don't know if this is still the case but it's pretty easy to profit on a $0.10 CPM.

As for a "high CPM" bid internationally, anything north of $0.60 should do the trick.
 
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Why are your Advertising guidelines a ripoff of FB's guidlines? If you ain't gonna be as stingy as them, don't post stingy guidelines.. some people read this shit
 
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