The Facebook SLAP has Arrived!



I've just been slapped. Got a ton of impressions yesterday on my new campaign, then today it went to 0 impressions because FB is recommending me to double my CPC.....
 
I've just been slapped. Got a ton of impressions yesterday on my new campaign, then today it went to 0 impressions because FB is recommending me to double my CPC.....

Lulz.

Dude, you CTR was probably shitty yesterday. Under .10% right?
 
Haha they've always slapped based on X's. If you get too many they start looking into the account and the offer itself. Most of the time they make up some policy to kill the offer not the account though. Had that happen twice already with some large campaigns. Sucks but what yah gonna do?
 
i would consider .10 average depending on where you target

Yea, .10% is alright, especially if the demo is large. But if you're pushing a CTR under that, then once the clock hits 12am, say good bye to the impressions.

One of my campaigns has a ctr of like 0.06%, and I can't get it any higher, and don't want to, since it may affect my conversion rate, but this leads me to have to submit new ads every single day. Luckily, the offer is clean, and I get 99% of the ads approved.
 
Yea, .10% is alright, especially if the demo is large. But if you're pushing a CTR under that, then once the clock hits 12am, say good bye to the impressions.

One of my campaigns has a ctr of like 0.06%, and I can't get it any higher, and don't want to, since it may affect my conversion rate, but this leads me to have to submit new ads every single day. Luckily, the offer is clean, and I get 99% of the ads approved.

I day part all of my campaigns. And considering i push to a large majority of the countries worldwide, that means staying awake all night to pause + activate campaigns. I will eventually be making a tool to deal with this for me. If i start a campaign too early and get some shitty CTRs initially, i have to completely remake the entire campaign or the CTR will continue to drop. Have you ever had ads raise in CTR for an extended amount of time?
 
I day part all of my campaigns. And considering i push to a large majority of the countries worldwide, that means staying awake all night to pause + activate campaigns. I will eventually be making a tool to deal with this for me. If i start a campaign too early and get some shitty CTRs initially, i have to completely remake the entire campaign or the CTR will continue to drop. Have you ever had ads raise in CTR for an extended amount of time?

Holy Shit man -

I feel you though as I use to do this back in 2008 until I had someone make me a PHP to daypart my shit for me. It stopped working when FB changed their interface.

I also would set my iPhone to the different timezones of the world and ring an alarm on those countries when it was time for me to get up as well and start new campaign.