Hey everyone!
I wanted to have your opinions and advice on how to spend $20,000 monthly on an online marketing campaign for the company I work for.
The company offers Canadian B2B (Business to Business) IT Solutions, Services and Hardware distribution.
The target customers are IT Professionals from small businesses, medium sized organizations and large enterprises; that includes Government, Health and Education.
I need to find the right websites and advertising services to create the marketing plan to advertise for the company's products, services and solutions and major events.
Questions :
Where would I find websites or blogs targeting IT Professionals that offer advertisement space?
Would you recommend text ads, image ads, flash, video, audio ... ?
Do you know of an advertising service which targets IT professionals in Canada? What services do they offer?
Where could I rent or buy a targeted email list of Canadian IT Professionals? To send an invitation to an IT seminar for example.
Where should most money be spent? Which has the highest ROI potential? PPC, Emails lists, CPM... ?
Any other PPC services apart from Google, Yahoo and MSN which could be interesting?
An idea for a creative internet marketing campaign targeted towards IT Professionals?
You know any other worthy places to advertise to IT Professionals?
Some business related keywords :
IT Integration
IT Staffing (resourcing)
IT Infrastructure
IT Training
IT Provisioning
IT Architecture
IT Hardware (Procurement + Retail)
IT Maintenance
Security
Data Center
Data Management
Server Remote Management
Managed Services
Software License Management
I'm a qualified internet marketer and I have numerous ideas for this campaign but I know online communities like the people on this forum are extremely qualified and innovative which is why I seek your advice and recommendations.
Thank you for your help!
I wanted to have your opinions and advice on how to spend $20,000 monthly on an online marketing campaign for the company I work for.
The company offers Canadian B2B (Business to Business) IT Solutions, Services and Hardware distribution.
The target customers are IT Professionals from small businesses, medium sized organizations and large enterprises; that includes Government, Health and Education.
I need to find the right websites and advertising services to create the marketing plan to advertise for the company's products, services and solutions and major events.
Questions :
Where would I find websites or blogs targeting IT Professionals that offer advertisement space?
Would you recommend text ads, image ads, flash, video, audio ... ?
Do you know of an advertising service which targets IT professionals in Canada? What services do they offer?
Where could I rent or buy a targeted email list of Canadian IT Professionals? To send an invitation to an IT seminar for example.
Where should most money be spent? Which has the highest ROI potential? PPC, Emails lists, CPM... ?
Any other PPC services apart from Google, Yahoo and MSN which could be interesting?
An idea for a creative internet marketing campaign targeted towards IT Professionals?
You know any other worthy places to advertise to IT Professionals?
Some business related keywords :
IT Integration
IT Staffing (resourcing)
IT Infrastructure
IT Training
IT Provisioning
IT Architecture
IT Hardware (Procurement + Retail)
IT Maintenance
Security
Data Center
Data Management
Server Remote Management
Managed Services
Software License Management
I'm a qualified internet marketer and I have numerous ideas for this campaign but I know online communities like the people on this forum are extremely qualified and innovative which is why I seek your advice and recommendations.
Thank you for your help!
