i'm sure you've experienced some weird shit in prosper202. i'm often amazed by the strange phenomenon i see sometimes. here are some positive examples.
longtail goes crazy
a few days ago i started getting mad ppc traffic from a keyword that usually barley gets any searches. for about two hours (something must have been on the radio or tv that instructed people to search for this specific thing) i was the top bidder and happened to have an ad that appealed to the traffic.
at first i thought a click fraud bot had gone mad since every search was identical and i started getting nervous about the volume coming in like an avalanche. the CTR rate on the landing page was crap. still, it was reaching the right audience (although they were probably expecting something else) and the clicks were cheap even at the number one spot. i increased my daily budget x 4 to get all the clicks i possibly could when i discovered it was profitable.
it panned out and i got more conversions than i ever have for the day in new rebill niche i'm working in. ROI was also ideal. then suddenly the traffic died and everything went back to normal.
hole in one from a source that is known to have shit traffic
i experiment with traffic that i bash myself. sometimes i get curious and just have to try things, even if i'm almost certain the results will suck.
i set up a campaign a few days ago with a small ppc network and didn't get one click because i didn't add many keywords and none of them were general. i was just being lazy and meant to expand on it later but overall didn't care because i thought the traffic sucked. yesterday, one solitary click finally comes in and converts on a rebill. that was it. i got one fucking click and it converted. wtf? did the ad reviewer decide to reject my ad and then buy something from me?
if you have some similar stories, please share them.
longtail goes crazy
a few days ago i started getting mad ppc traffic from a keyword that usually barley gets any searches. for about two hours (something must have been on the radio or tv that instructed people to search for this specific thing) i was the top bidder and happened to have an ad that appealed to the traffic.
at first i thought a click fraud bot had gone mad since every search was identical and i started getting nervous about the volume coming in like an avalanche. the CTR rate on the landing page was crap. still, it was reaching the right audience (although they were probably expecting something else) and the clicks were cheap even at the number one spot. i increased my daily budget x 4 to get all the clicks i possibly could when i discovered it was profitable.
it panned out and i got more conversions than i ever have for the day in new rebill niche i'm working in. ROI was also ideal. then suddenly the traffic died and everything went back to normal.
hole in one from a source that is known to have shit traffic
i experiment with traffic that i bash myself. sometimes i get curious and just have to try things, even if i'm almost certain the results will suck.
i set up a campaign a few days ago with a small ppc network and didn't get one click because i didn't add many keywords and none of them were general. i was just being lazy and meant to expand on it later but overall didn't care because i thought the traffic sucked. yesterday, one solitary click finally comes in and converts on a rebill. that was it. i got one fucking click and it converted. wtf? did the ad reviewer decide to reject my ad and then buy something from me?
if you have some similar stories, please share them.