Hmmm...maybe should've sold to Google and taken the 6 Billion after all.
Why Has Groupon Lost 80% of Its Value Since IPO?: Video - Bloomberg
Why Groupon Is Over and Facebook And Twitter Should Follow - ForbesBut Groupon’s biggest victims are the small businesses that get suckered in to accepting Groupons. Restaurants lose money on them because consumers flood the restaurants, order very low priced meals, strain waiters and cooks, get lousy service, and never return.
Examples abound. As I wrote in June 2011, a restaurant in Portland, Ore. believes its decision to work with Groupon was its worst business decision ever – costing it $8,000. And according to the New York Times, Muddy’s Coffeehouse –it serves coffee and granola – had to take out a loan to cover its Groupon losses.
Muddy’s gave Groupon customers $24 worth of food and coffee for $12. It paid Groupon half of its revenues, drew in crowds, lost money, and would have shut down were it not for that loan. As owner, Dyer Price, told the Times, “They don’t warn you that you’re going to get hit really hard and that you have to be prepared. We will never, ever do it again.”
Why Has Groupon Lost 80% of Its Value Since IPO?: Video - Bloomberg