An update on doorway pages

[Kelowna]

Official Google Webmaster Central Blog: An update on doorway pages

Google’s Search Quality team is continually working on ways in which to minimize the impact of webspam on users. This includes doorway pages.

Warning shots being fired, what black and white animal could they be building now???

 

[jryan21]

Doorway pages? Is this from 1999?

 

[greenleaves]

After reading their definition of doorway, it seems like they are just calling thin content by another name (so it might be Panda x.0?)

If I had to guess, I'd say it is an effort to stop internal page ranking manipulation (it is much easier to rank internal pages now and many sites has created many pages with every similar theme/keyword structure)

So, if you are doing Blue Widget, Blue Widgets, Blue Widgets Online, you might be in trouble.

Personally, on good sites I keep my semantic silo'ing to stuff that can pass a manual review and simply 'makes sense'. So I doubt I'll be affected. Although I might lose a % of my pumpers (that shit works well)

Or maybe they are just playing with our heads. Either way, gonna keep on keeping.

 

[SirKonstantine]

Hopefully, now, when I buy viagra, I won't be going to the same site on listing #3, #4, and #7. Thanks G!

 

[vgeek]

Easy cash grab way of pushing people to AdWords?

 

[malloc]

I assume this is targeting the duplicate content local page stuff. In fact they kind of say that.

 

[michael hill]

The over clever internet marketers are gonna caught specially from these two rules

Are the pages intended to rank on generic terms yet the content presented on the page is very specific?

Do these pages exist as an “island?” Are they difficult or impossible to navigate to from other parts of your site? Are links to such pages from other pages within the site or network of sites created just for search engines?

 

[Grindstone]

Shadowmaker and <city> <state> <keyword> token insert into dupe content geo targeted lead gen sites imo.

 

[I_like_cock]

Doorway pages... used to, still do, & will always work.

 

[blank_czech]

I'd like to see websites that load an assload of flash objects (the google news sites are notorious for this) get penalized. Where can I submit a petition for this. The pages will literally crash a tab of Chrome after 10 minutes of being idle, and refresh after 20 seconds.

 

[jstover77]

Yeah, I'm seeing some movement on geo pages. One of my bigger sites got hammered last week.

 

[mattseh]

Shadowmaker and <city> <state> <keyword> token insert into dupe content geo targeted lead gen sites imo.

:frenchman:

 

[bashx]

It seems they are more worried about data feed sites.

 

[DewChugr]

Hopefully, now, when I buy viagra, I won't be going to the same site on listing #3, #4, and #7. Thanks G!

Pro tip, buy it from a vetrinarian, it'll be hella cheaper.

 

[JulianTrueFlynn]

Google has been going after doorway pages even before 2007 https://www.mattcutts.com/blog/undetectable-spam/

It's so old, even in 2007 Matt Cutts said that it was old school.

It's still around and working.

 

[gatsby]

haven't use it since 2010..

 

[TheRedBaron]

 

[microphone head]

So they're attempting to prevent us claiming SERP "real estate" on the majority of the first few pages. Good luck with that.

edit: Surely this is just the same as "thin content"?

 

[GerardWon]

Pro tip, buy it from a vetrinarian, it'll be hella cheaper. It's also the secret to my horse cock.

FTFY