If you get a userbase going (even with the simplest idea) you can make mad bank. This girl is doing that. I personally think she got lucky to make her site so popular, but I think she's intelligent, cause she's banking on it like mad and she has ideas for expansion. If she surrounds herself with the right people (from the article it sounds like she is), then they will advise her how to capitalize on having a large userbase and she will eventually move away from simply making MySpace layouts and into creating her own functioning business/ideas. She has cellphone backgrounds in the works, and even hints at starting her own social network. I don't think this girl is dumb at all and I think she could be very successful even if MySpace goes belly up.
I'll bet anyone $10k that she has A LOT of social, family and financial issues in 5 years or less.
Her family is in a shitty cash situation, and she's mixing business and family financials together already. Bad idea.
She dropped out of high school. I can understand not going to college, but high school is not just for schooling purposes, it also plays a HUGE part on the social development of kids, and without it, she's going to become an adult really quickly and it will come back to her later in life and do some serious damage to her. Her social skills in general will also be VERY limited. I'm not saying she won't be able to carry on a conversation or use big vocab words like "thank you", but she will sound like a kid for a long time or give off a very childish vibe that may not be noticable now, but it will later.
She's letting her friends work for her. Bad idea again. Not because her friends can't do what she needs them to do, but because as soon as you involve outside friends into your company or project, they are no longer friends, and are now employees, and you need to treat them like that in the office but act differently outside of it. Plus these girls aren't going to not go to college so that they can help her during the school year. I'll bet she loses most of her friends because of this.
She's hired her mother. Very very very very bad idea. Especially because of the money issues. There are plenty of people who have their families working for or with them and things go well. But here she has a lot getting to her head, and she's pretending to be modest, when I highly doubt it will stay that way for very long. She does not have the business or social skills yet, or even the maturity level to boss her mother around, unless her mother is some loser woman who has zero control over her daughter, then it's a total dominant/submissive relationship, which isn't all that healthy anyhow.
She's also never failed at business or lost a big investment. I know it's a shitty thing to say, but I say it all the time because I'm a firm believer that some of the greatest lessons you can learn is from failing and losing money, friends, loyalty, respect, etc. It's those types of losses that really wake you up and show you what the real business world is like, and you are forced to think quickly and make your decisions on the fly. Not to mention you take SO much experience and lessons for business and life itself from it for the future.
Some people see others who have never failed as someone who is really good at what they do, but I get really nervous when we are doing a potential deal or project with someone like that, because they have never been put into a situation that can get really bad and ugly really quickly, so they don't know how to handle it or react to it. Those are also the people that see nothing more than millions of dollar signs for every new business idea or venture they come up with.
To me, cash is just a major perk of doing a damn good job with a business or project. I no longer focus solely on "how much this can make" but rather "can we really do this, and if so, what's the best way about going through with it" or "is the cost worth it?". These are questions you never hear people who don't have a clue asking. All they assume is "we are going to be rich" or "who cares how much it costs, we are going to be millionaires in 2 months from doing nothing!". If I hear that, I end any negotiations and let them be on their way to a really tough road ahead of them.