Myspace Ads
- Thread starter BrandontheGreat
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I had the same problem as others in this thread, with buttons etc not working in IE or FF - tried in chrome and works like a dream. Started about 10 banner campaigns in a wide variety of niches to test earlier this evening, direct linking, so far all have been approved in 0.5-3 hours, and all are running (they don't seem to bothered about popups and shit like google/fb etc, which is good). Reporting is not real-time so impressions do not show up quickly after approval. One click and no $$ yet, but very early days.
If the clicks go up as they should, next step is to split test with direct vs. lander maybe tomorrow.
I got over the credit card billing address in the US issue by picking a state and using a US zip code (I'm in the UK) - accepted the card fine. Now just sit and hope for some conversions!
If the clicks go up as they should, next step is to split test with direct vs. lander maybe tomorrow.
I got over the credit card billing address in the US issue by picking a state and using a US zip code (I'm in the UK) - accepted the card fine. Now just sit and hope for some conversions!
OK, there's definitely a big lag in their reporting. I got a report back with a ton of impressions. CTR is HORRIBLE - 78,000 impressions and only 47 clicks! No conversions, either.
I scattershot this campaign across a broad range of categories, so I knew the CTR wouldn't be great, but I wasn't expecting it to be this bad.
I scattershot this campaign across a broad range of categories, so I knew the CTR wouldn't be great, but I wasn't expecting it to be this bad.
3089 impressions and 2 clicks. All between the hours of 2 and 4 PM I have had 0 impressions since.
The old facebook fliers this is not..
The old facebook fliers this is not..
Well, you want a report?
Dating ad: 728x90 Creative CTR: .13% Average CPC: 28 cents
Offer: Singlesnet Payout: $4.00 # of clicks: 1049
Conversions: 38 Conversion rate: 3.8% EPC: 15 cents
Total net: Approx negative $150.00
Fuck balls.
Edit: BTW Impressions: 791,687
Dating ad: 728x90 Creative CTR: .13% Average CPC: 28 cents
Offer: Singlesnet Payout: $4.00 # of clicks: 1049
Conversions: 38 Conversion rate: 3.8% EPC: 15 cents
Total net: Approx negative $150.00
Fuck balls.
Edit: BTW Impressions: 791,687
I have a 0.6% CTR one ad and 0.9% another. Typical shit for content network-type advertising. No conversions.
What's the trick to conquering content networks?
What's the trick to conquering content networks?
lol
426,397 impressions and 173 clicks ads are now stopped due to budget. Made half my money back. Looks like I will invest more time into MySpace.
426,397 impressions and 173 clicks ads are now stopped due to budget. Made half my money back. Looks like I will invest more time into MySpace.
If you want to test non-mobile offers then try setting up on Right Media Exchange instead. It's cheaper and you can use flash banners and set CPA targets and even do CPC buys if needed -- no demo targeting though but with a $0.15 CPM bid you should see some volume.
If you are going to use the CPC self-serve then don't waste your time testing every niche, open up all the popular pages on MySpace and grab the iframe code for all the banner sizes -- the placementID indicates where on the site the banner loads and you'll want to throw in all the popular 728 and 300 sections (Can't view this profile page, browse page, news, music, videos, logged-in homepage -- skip the profile pages it's mostly AdSense defaults when viewed in the iFrame). MySpace is a huge CPA network for advertisers and you'll see based on both the order and frequency how each offer is doing -- you'll see all the usual suspects there and you'll see some banners 20+ refreshes in that you know not even to bother with unless you are banking on the demo target. If you want to really test out the demo targeting create an excel sheet with a list of all the offers for only the homepage placementID (when you are logged in). Again, open up the iFrame in a tab and create 1-2 dozen MySpace accounts with different demo targets (female from kentucky age 16, male age 22 NYC, etc) and clear cookies and cache and go through 20+ refreshes in each and log all of this in Excel. You'll get some good trending data out of this and it works well to find the offers you should be promoting and the type of banners you'll need for each demographic. Don't try to do a regression on the data since all the performance ads default without demographic targeting, your goal is to see where the order of offers changes and when you see a new offer that does not appear outside of other demographics.
If you are going to use the CPC self-serve then don't waste your time testing every niche, open up all the popular pages on MySpace and grab the iframe code for all the banner sizes -- the placementID indicates where on the site the banner loads and you'll want to throw in all the popular 728 and 300 sections (Can't view this profile page, browse page, news, music, videos, logged-in homepage -- skip the profile pages it's mostly AdSense defaults when viewed in the iFrame). MySpace is a huge CPA network for advertisers and you'll see based on both the order and frequency how each offer is doing -- you'll see all the usual suspects there and you'll see some banners 20+ refreshes in that you know not even to bother with unless you are banking on the demo target. If you want to really test out the demo targeting create an excel sheet with a list of all the offers for only the homepage placementID (when you are logged in). Again, open up the iFrame in a tab and create 1-2 dozen MySpace accounts with different demo targets (female from kentucky age 16, male age 22 NYC, etc) and clear cookies and cache and go through 20+ refreshes in each and log all of this in Excel. You'll get some good trending data out of this and it works well to find the offers you should be promoting and the type of banners you'll need for each demographic. Don't try to do a regression on the data since all the performance ads default without demographic targeting, your goal is to see where the order of offers changes and when you see a new offer that does not appear outside of other demographics.
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