This is a great thread, I can tell you worked in a hardcore telemarketing environment.
Only guys that were managed by ex stockbrokers say stuff like "one call close" and they use the term "rebuttals"
I could imagine getting my J.T. Marlin on, saying stuff to business owners. Like "You can't afford not to redesign your site Mr. Jones" You're competitors are doing so much better than you. Business people hate to hear shit liek that.
Or give them examples like
" My last client Tom's bait tackle, I took his site from 10 hits a month to over 1000, his results were staggering he went from 0 revenue to 6,000 a month . If I perform half as well on your project as I do for my other clients. I know you're going to be impressed and we're going to do larger business.
Or you can say
$250, if you waste 250 and I build you a horrible site that doesn't get traffic, are you going to be on the corner with a can in your hand begging for change? Of course not Mr. Jones. If the site takes off are you going to buy a yacht and name it after me? Prospect will laugh they always do.
Then you say it's not about the $250 it's about the relationship we establish, when you see that I'm real and I know how to expand you're business. Believe me, We're going to do a lot larger business than $250.
it's all about selling yourself and the relationship with the client.
Keep this threading going. Guys if you're doing this get your hands on the straight line system videos by Jordan Belfort.