If I bust my ass and do client work for 8 hours I can earn nearly $500 every day at $60 an hour (which is at the lower end of design/programming/writing btw). It's not hard. The problem with this crowd is that they are too used to $11 logos.
If you're skilled at what you do there's no reason why you can't consistently earn $500 every day you work just servicing the needs of this industry, without even touching a campaign, running an offer or operating your own sites.
The poll is missing "make 60K a year for yourself by not selling out, working hard and satisfying your clients".