Lol. $85 for one or $380 for family pack of 4. What a bargain
That is because we sold the first 100 at $85 and the following at $100. In hindsight we should have just started them off at $100.
Honest opinion
Video is weak as water. Spending all your time talking about and what you want is terrible copy.
Tell your story - quickly.
Show how it works - in real life. Shock some fucker. Let's be honest it's what people want to see and it demonstrates real proof.
Then pitch the life saving benefits to owners and their loved ones. Push the fear angle - you'll hate yourself if you could have done something to stop x happening etc
Then big picture vision.
Then close.
Profit.
Quality feedback. There are definitely some things we would have changed on the video but we had a budget limiting revisions and we just needed to push it out.
Learned a lot of lesson for future product development/marketing
saw it on cnn today and remembered the thread. congrats for your friends!
Nice! Thanks
CONGRATZ BRO!
I bet your ass is busy taking orders today... Let us know how it turned out when you get a second to breathe...
Going great. We are preselling so we aren't working on fulfilling yet.
The thing about this product is we have identified the internet doesn't reach our target market as much as we would like. Our conversion ratio is very low considering the views we have had. I believe its due to:
1. We are preselling and not actually selling
2. Our target market shops at Bass Pro, Cabellas, Weapon Shops, and other paraphernalia stores.
Once we get these things out in the market and get them on the shelves or big box stores, then the fun begins. We have a distributor lined up with a decent P.O and big distribution agreement in place that we are excited about.
Why does the guy robbing people in the video gotta be black?
Lol, we keep getting asked this. It's because the first part of the video is a reenactment and the guy that actually robbed my friend was black.