In an effort to keep WickedFire neutral in this shitstorm, I'm posting this on behalf of Steve Richter, President of CPA Empire:
We would like to set the record straight regarding the recent allegations posted on this forum by one of our Affiliates.
If you have any questions or concerns regarding this or any other issues, please contact either myself or your affiliate manager or one of the CPA Empire team members listed below.
Affiliate Questions
Shane Graper shane@cpaempire.com
Advertiser Questions
Andrea Castenada andrea@cpaempire.com
Legal Issues
Amanda BarryAmanda@mediabreakaway.com
Cordially,
Steven S. Richter, President
We would like to set the record straight regarding the recent allegations posted on this forum by one of our Affiliates.
- The Affiliate was blacklisted by the Advertiser for using non-compliant creative to promote the Advertiser’s offer. The Affiliate’s noncompliant creative was also a breach of our Terms and Conditions regarding proper advertising conduct.
- Despite the fact that our Advertiser blacklisted the affiliate from this particular offer, and breached our T&C’s, the affiliate was paid all commissions he generated for the offer. The Affiliate did not lose one dime from this incident.
- After the affiliate was blacklisted by the Advertiser, we ran a limited internal test campaign on this offer, utilizing the approved creative which was available to all affiliates, in order to establish a baseline conversion rate. In this case, the compliant creative produced a conversion rate that was 75% lower than what was generated by the affiliate running the non-compliant creative. This process does not “steal” leads from our affiliates, but does allow us to better understand the metrics of conversions.
- We do upon occasion run internal test campaigns to help establish a benchmark conversion rate on various offers. We then utilize this information to work with the advertiser to develop approved creative that will produce better results for our affiliates when they run the offer. This process is not done to generate internal revenue.
- Our affiliates are the core of our business. We have been in the affiliate marketing industry since 2001 and have always prided ourselves on delivering the highest quality affiliate support and service. We value the relationships with each of our affiliates very highly and always strive to work together to resolve any issues or disputes. In every case where we have had the opportunity to discuss issues with our Affiliates we have worked together to reach a mutually satisfactory result.
- With regard to scrubbing, we currently use a third party tracking system which does not allow us to scrub. If there is scrubbing, it is at the Advertiser level which we cannot control.
If you have any questions or concerns regarding this or any other issues, please contact either myself or your affiliate manager or one of the CPA Empire team members listed below.
Affiliate Questions
Shane Graper shane@cpaempire.com
Advertiser Questions
Andrea Castenada andrea@cpaempire.com
Legal Issues
Amanda BarryAmanda@mediabreakaway.com
Cordially,
Steven S. Richter, President